The clearest FAQ titles often come from the exact questions people type in public. Repeated setup, pricing, and failure questions show where your current help content is weak.
This customer feedback workflow turns those questions into a sourced FAQ backlog.
SocialListeningAPI searches public posts on Reddit, LinkedIn, X, and Hacker News and Google results for the phrases you choose. It returns normalized records with source URLs.
Step 1: Build question-led searches
Create a SocialListeningAPI account and claim the 100 free credits. Combine your brand or category with tasks and failure wording:
how to set up product nameproduct name pricing questionproduct name not workingcan product name connect tobest way to use category for
Include category questions from people who do not know your product yet.
Step 2: Search public customer feedback questions
for endpoint in \
reddit/search-posts \
linkedin/search-posts \
x/search-posts \
hackernews/search-posts \
google/search
do
curl --get "https://api.sociallisteningapi.com/api/v1/$endpoint" \
--data-urlencode 'query=how to set up product name' \
--header 'x-api-key: YOUR_API_KEY'
doneOne query across five sources costs 6 credits. The API introduction explains the normalized social records and Google response. You can also collect sources through the MCP in Claude or ChatGPT.
Step 3: Cluster by user task
Store question text, source URL, platform, published date, product version when known, and proposed task in an external system. Use an external LLM to suggest clusters, then have a person merge or split them.
Keep one or two representative source URLs for every FAQ idea.
Step 4: Prioritize the FAQ backlog
Rank questions by unique sources, recency, support impact, and whether current documentation already answers them. One repeated complaint should not outweigh several distinct users asking the same task.
Search, clustering, prioritization, and writing are separate jobs. SocialListeningAPI only performs the public searches.
Step 5: Let subject experts write the answers
Give each writer the question, source context, current product facts, and required next step. Use the reader’s plain wording for the FAQ title, but do not quote or identify them without a reason.
Conclusion
Publish the first few answers where repeated questions meet a real documentation gap. Leave weak or version-specific questions in research until facts are clear.
Every FAQ in the backlog should have a user task, supporting source, and owner who can verify the answer.
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